TrustBuilder

Customer relationship is the single most important factor in differentiating and making your business stand above your competition. A solid customer relationship, and the reputation that creates, is a rock solid foundation for keeping long-term, loyal customers, and attracting new customers who want that experience!

Very few good, long term customers come directly from Google AdWords clicks. Sure you might get a few customers if you offer something for cheap. But quality, long term customers take their time becoming your customer. And there is one thing that makes a HUGE difference in the number of new customers you get from AdWords.

If you want to get better results from google AdWords for your auto repair shop, improve your reputation.

Spend less. Convert more. Don't do more advertising. More advertising doesn't always produce more new customers. Only 50% of advertising works. Just improve your online reputation and convert more of the leads your current advertising attracts into actual new auto repair customers.

What Is Your Online Reputation Saying about your business?

When potential customers search for auto repair service in your area what do they find?

Are you encouraging people to buy from you?

Why Is Online Reputation So Important

A recent Google/IPSOS study* shows that 82% of smartphone users say they consult the internet about purchases they are about to make. They can get ideas, look up information, and make decisions, all from their smartphone anytime, anywhere. Both before and DURING their shopping.

The secret to TrustBuilder's outstanding performance is simplicity. I like to call it our KISS* (Keep It Simple Success) principle.

TrustBuilder started as a customer relationship service to help companies request customer reviews. The more we simplified it the better it worked. A real testament to our KISS principle.

Your customers can be your private business analysts and advisors. Who else knows your business from the customer's side as well as them. Some of them have many years of experiences and observations of how your business operates. They have a wealth of information they will be willing to share with you, if you ask in the appropriate way. Many business people have a difficult time putting themselves in their customers shoes...

Successful businesses satisfy customer needs and wants. They pay attention to customers.

Loyalty isn't won in a single transaction or simply with a loyalty card program.

It's won over time as companies build relationships with their customers.

Three Steps To A Winning Customer Loyalty Strategy:

1. Deliver on your brand promises;
2. Provide amazing service;
3. Ensure enjoyable customer experiences.

Brand Promises

State your Brand Promises. Everywhere. Your website. Google Business Profile. Social media. Directory listings. Brand promises should be the core of your company description.

There are 3 steps in the sales process that lead people to trust you and become your customer.

Customer reviews are the final, and most important, step before people become customers.

Customer Happiness

1. Do you know what makes your customers happy or unhappy?

2. Are you ready to hear what really makes your customers happy?

3. Want a simple way to measure & improve customer satisfaction?

The simple way to measure and improve customer happiness is to use a customer relationship platform like TrustBuilder.

Growing your business is all about knowing what is happening within your business. And one of the best ways to get the "pulse" of your business is to simply ask your customers. Their feedback can guide you in making your business better.

Customer feedback will tell you what they like, and don't like, and from that information you can improve your business. Happy customers are more loyal, willingly spend more, and recommend more of their friends to businesses who provide what they want.