Why Your Online Reputation Is Critically Important
Why your online reputation is more important than ever:
Auto Repair Shop Marketing Specialist
Articles about auto repair shop Reputation Management. Getting customer reviews, monitoring feedback, responding to customer reviews.
Why your online reputation is more important than ever:
Trust, but verify is a form of advice given which recommends that while a source of information might be considered reliable, one should perform additional research to verify that such information is accurate, or trustworthy. https://en.wikipedia.org/wiki/Trust,_but_verify
Your online reputation is quickly becoming the life blood of a strong marketing plan. Customer reviews and testimonials give your business credibility. Every auto repair shop should be working hard at building proof of their competence and trustworthiness.
The simple answer is no...
Flat out asking for a review rarely works. Response rates are very low. It is like asking for praise... people see it as plain weird. Or even a touch desperate...
Instead, ask for your customer's feedback and have providing a "review" a subtle option in the background. People who are truly thrilled with your service or product will want to give you a great review without directly asking for it.
Protecting and building your online reputation is a challenging job. Especially tough when you have a damaged reputation and need to rebuild it. But your reputation can be fixed. And TrustBuilder can help.
Very few good, long term customers come directly from Google AdWords clicks. Sure you might get a few customers if you offer something for cheap. But quality, long term customers take their time becoming your customer. And there is one thing that makes a HUGE difference in the number of new customers you get from AdWords.
If you want to get better results from google AdWords for your auto repair shop, improve your reputation.
What Is Your Online Reputation Saying about your business?
When potential customers search for auto repair service in your area what do they find?
Are you encouraging people to buy from you?
A recent Google/IPSOS study* shows that 82% of smartphone users say they consult the internet about purchases they are about to make. They can get ideas, look up information, and make decisions, all from their smartphone anytime, anywhere. Both before and DURING their shopping.
There are 3 steps in the sales process that lead people to trust you and become your customer.
Customer reviews are the final, and most important, step before people become customers.
Growing your business is all about knowing what is happening within your business. And one of the best ways to get the "pulse" of your business is to simply ask your customers. Their feedback can guide you in making your business better.
Customer feedback will tell you what they like, and don't like, and from that information you can improve your business. Happy customers are more loyal, willingly spend more, and recommend more of their friends to businesses who provide what they want.